VISION

Image: wix.com

Our vision is strategically aligned with the goals of the United Nations Sustainable Development Goals and the Swiss Food and Nutrition Valley

Consumer-centric

Circular Value Chain

Sustainability

We strive to change our linear food system to a consumer-centric circular economy.

We have identified five key food trends to develop a circular food value chain.

We need more sustainability to tackle the grand challenges of humanity.

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Our vision is to support bold entrepreneurs and companies leveraging aqua, hydro, and aeroponics solutions.

1. VERTICAL FARMING & ROBOTICS

Millions of people across the globe are still in short supply of food, and thousands of tons of food are carried to developed countries to ensure a continuous luxury food supply all over the year.

Our vision is to support bold ventures which leverage aqua-hydro-and aeroponic solutions and invent smart robotics to automate the farming process to build the future of our vertical farming.

2. ALTERNATIVE PROTEINS

The demand for sustainable protein is estimated to nearly double globally due to rising living standards and a world population growth, reaching an estimated 10 billion by 2050.

Therefore, our vision is to support bold entrepreneurs and companies in the alternative protein sector with their innovative plant, fermented, algae, insect, and lab-grown proteins.

Our vision is to support bold entrepreneurs and companies in the alternative protein sector

Our vision is to help implement IoT, blockchain, and digital technologies to the food value chain.

Image: istockphoto.com / 3alexd

3. DIGITALIZATION OF THE CONSUMER JOURNEY

The digitalization process along the food industry's entire value chain is still behind.

Transparancy, traceability, and food safety to digitalizing the consumer journey are key points to developing a sustainable and consumer-centric food system.

Our vision is to help implement IoT, blockchain, and digital technologies in the food value chain to foster a sustainable food supply and consumption.

4. PERSONALIZED NUTRITION

Our healthcare system is under great pressure to change: our life expectancy increases due to groundbreaking medical advances, yet our increasingly unhealthy lifestyles and eating habits lead to chronic diseases and obesity.

Our vision about the future nutrition intake is personalized - for everyone - to promote better health, well-being, and performance. Innovative technology and science like AI, big data, DNA- and microbiome-based nutrition will support this transition to consumer-centric food industry.

Our vision about the future nutrition intake is personalized - for everyone - to promote better health, well-being, and performance.

Our vision is to contribute to decreasing our food print on the environment by supporting innovative entrepreneurs and companies with prevention, redistribution, and up-cycling solutions.

5. FOOD WASTE & PACKAGING

One-third of the total amount of food produced globally is wasted. If the entire food waste were its own country, it would be the third-largest greenhouse gas emitter.

Our vision is to contribute to decreasing our food print on the environment by supporting innovative entrepreneurs and companies with prevention, redistribution, and up-cycling solutions.

Image: istockphoto.com / sarawuth702

Image: istockphoto.com / Rimma_Bondarenko

Image: istockphoto.com / 3alexd

Image: istockphoto.com / metamorworks

Image: unsplash.com / Simon peel

VISION

Image: wix.com

Consumer-centric

Circular Value Chain

Sustainability

Need help with the food revolution?

Need help with
the food revolution?